BCTG Avocats advises and assists its clients in the areas of competition and distribution at both French and European levels.
The Competition – Distribution team has solid expertise in vertical (suppliers-distributors) and horizontal (between competing or non-competitive companies) agreements, combining an analysis of anti-competitive practices (cartel and abuse of dominant position) and restrictive competition practices (breach of commercial relations, etc.).
It provides services in the area of distribution for international groups as well as for small and medium-sized companies, assisting them in setting up and defending their distribution network (selective/exclusive, franchising, commercial agency, etc.) as well as in developing their sales policy in competitive and regulated environments (food, pharma-health, luxury, etc.).
It has developed a specific and renowned know-how in the defence of its clients’ distribution policies in the wake of digital transformation (supervision of sales on marketplaces, use of algorithms and other competitive intelligence tools).
The team advises its clients on the implementation of their advertising and promotional tools.
It represents its clients in litigation before the commercial courts, criminal courts, the General Directorate for Competition, Consumer Affairs and Fraud Control (DGCCRF), the Competition Authority and in arbitration and conciliation proceedings.
- Distribution contracts (selective/exclusive), franchising, intermediation, etc.
- Sales policies
- Unlawful agreements – Abuse of dominant position – Merger control
- Restrictive practices – price transparency – general terms and conditions
- Advertising and promotional operations
- Training / Compliance Programmes