Intellectual Property

BCTG Avocats’ Intellectual Property team handles all matters related to its clients’ creations, innovations and distinctive signs: from providing the necessary legal protection for these essential assets to defining the most appropriate contractual frameworks to ensure the development and exercise of these rights, from assessing intellectual property rights in the context of acquisition processes to defending them when the competitive advantages they represent are under attack.

With solid litigation experience and in-depth knowledge of the specific procedures of the French Intellectual Property Code, along with the French Customs Code and civil and criminal procedures, the team is recognised for its unique expertise in trademark protection and anti-counterfeiting. These cases regularly involve the implementation of cross-border legal strategies and effective coordination with experienced partners, particularly in Europe.

The Intellectual Property team also has expertise in patent law, design law and copyright law, as well as in related unfair and parasitic competition issues.

As advisors, the team drafts and negotiates intellectual property agreements, including copyright assignment agreements, licensing agreements, publishing agreements, influencer agreements, sponsorship agreements and all types of partnerships.

The team represents the interests of well-known clients in the retail/luxury, sports, health/pharmaceutical, food/agri-food, and cultural/leisure industries (art, music, audio-visual, advertising and media). 

  • Litigation before civil and criminal courts in matters of trademarks, patents, designs and copyrights, unfair competition and parasitic business practices.
  • Administrative litigation before the EUIPO and INPI 
  • Strategic advice 
  • Drafting and negotiation of all types of intellectual property agreements
  • Legal audits

See the team Intellectual Property


Intellectual Property

Gaëlle Bloret-Pucci is partner and heads the Intellectual Property team. For nearly 20 y...

de Drée

Intellectual Property

Pauline de Drée has been an attorney since 2016. She is an associate in the Intellectual...


Intellectual Property

Jessica Sandowski is an associate in the Intellectual Property department which she join...


Intellectual Property

Aude Regnier is an associate in the Intellectual Property department, which she joined i...